Skip to main content

Startups Helping Startups with Mutual Synergies

According to a recent industry survey, the total amount invested in the startups more than doubled between 2014 and 2016. The rate of growth was high in India, with the country accounting for more than $4 of every $10 invested in startups.

This growth of capital investment in start-ups highlights the significant role that technology and the internet are playing in radically changing the nature of start-ups on
a global level.

Partnership and collaboration is key to any successful mentoring arrangement and it is not just the start-up that benefits.  Small but growing companies can introduce mature partners to more creative and flexible ways of thinking. Likewise, they can provide access to new customers and innovative products. This is especially true in the start-up sector which is characterised by rapid change and innovation.

One of the biggest examples of this phenomenon is Onspon.com. Onspon.com is a unique start-up that focusses on founded with the objective of automating the process of making sponsorship decisions, and securing access to timely sponsorship.

If you thought this was interesting, Hitesh has more in store. "Sponsorships have become a very vital tool for the start-ups of today. They have started realising that discovering brands and companies that provide them with value in terms of an association or powering an event that can create value for them."

Onspon.com is providing early-stage start-ups with a brilliant medium for effective outreach and early traction which can be considered gold-dust in today's fast paced start-up world.

Hitesh Gossain, CEO, Onspon.com, elaborates on this, "There are several start-ups and brands nowadays that are in requirement of associations and synergies to leverage each other's strengths. Our platforms have the special ability to provide brands with the most befitting / high ROI yielding avenues. What they also are reliasing that in this sphere, collaborating together on events and picking up platforms to expose their brand is an effective tool which can make a bigger difference than a media plan at times."

"We have over 11000 event managers regsitered with us. They range from college sponsorship seeking individuals to IPL teams looking for brands on their jersey. Some of these cases provide Startups with an intriguing opportunity to engage their brand identity and reach out to a concentrated and effective audience. We are one of the examples of a startup offering other companies an opportunities to leverage our strengths and contribute to our platform in return," says Hitesh smiling.

The success of Startup Bootcamps and similar mentoring initiatives lies in the fact that entrepreneurs and corporate executives now need each other more than ever. Indeed, their requirements and their strengths are often complementary.

Therefore, startups can brighten their global prospects by forming collaborative partnerships that capitalise on their complementary strengths while respecting the independence of each party. Now thats a food for thought. Isn't it ?

Comments

Popular posts from this blog

About Us

Top News India  is a dedicated news portal delivering the latest and most important headlines from India and around the world. Our mission is to keep readers informed and aware, providing fast, accurate, and impartial news on major national and international developments.

Conrad Pune Celebrates Peshawar’s Culinary Legacy with The Peshawar Chapter at Coriander Kitchen and Zeera

Amid bold flavors and vibrant plates, Coriander Kitchen and Zeera at Conrad Pune offers a serene pause with its limited-edition showcase, The Peshawar Chapter. Available exclusively from 16th to 25th January, this curated menu draws from Peshawar's timeless culinary traditions, emphasizing patience, slow

Successful AI Will Be Simply a Part of Life- By TM Roh, President and CEO of Samsung Electronics

Great technology is intuitive and doesn’t require constant intervention. It blends into the infrastructure by dependably delivering results. New technologies follow a familiar arc. They begin as marvels—expensive, experimental and full of fanfare. As the excitement settles, the technologies that truly change society fade into the background. That isn’t because they become less powerful but because they become dependable, affordable and

Exclusive: Why South Korea is the New Frontier for Global Talent – A Conversation with Prof. Kang Sung Lee

As South Korea navigates a historic demographic shift and a booming industrial landscape, the nation is aggressively opening its doors to international students and professionals. To understand how these high-level policies translate into real-world opportunities, we spoke with Prof. Kang Sung Lee, a distinguished expert who has shaped Korea’s labor landscape from the highest levels of government.

realme Announces GT 8 Pro as India’s First Snapdragon 8 Elite Gen 5 Flagship Phone, Set to Debut soon

realme, the most popular smartphone brand among Indian youth, proudly announced the arrival of the realme GT 8 Pro today. The phone is set to hit the shelves in India soon. realme’s brand new addition to their smartphone portfolio is expected to be the first flagship phone powered by Qualcomm’s cutting-edge Snapdragon 8 Elite Gen 5 chipset.

Tech Mahindra Joins Hands with AMD to Drive Next-Gen Hybrid Multi-Cloud Transformation for Global Enterprises

Tech Mahindra (NSE: TECHM), a leading global provider of technology consulting and digital solutions to enterprises across industries, announced an agreement with AMD, the leader in high-performance and adaptive computing, to accelerate enterprise transformation through next-generation infrastructure, hybrid cloud, and AI adoption. The collaboration aims to empower enterprises across key sectors, including